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With 9 million+ active listings across 150,000 countries, most people would have stayed in an Airbnb or at least heard of the company, but most might not be aware of how the founder and CEO’s passion for industrial design shaped the business.
Brian Chesky, CEO and Co-Founder, who studied industrial design at Rhode Island School of Design, has a passion for the user journey and commercial usefulness, which led to an obsession with detail. Chesky provides a rare insight into a founder’s mind, even outlining why some founders don’t make good CEOs.
Patrick O’Shaughnessy is brilliant as always, covering everything from the technological advancements caused by AI, to how it will and wont shape not only businesses but organisational structures. They cover Chesky’s “eleven-star experience” exercise and how the executive team reinvented Airbnb around people, identity and preferences.
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